Catering is a unique business. It’s not a traditional brick-and-mortar business, and it’s not a pure service business. It’s a combination of the two, which can make it both challenging and rewarding. As with any business, there are pros and cons to starting a catering business. Let’s take a look at some of the key considerations.
Pros of Starting a Caterer
Catering can be a great way to bring in extra income, and it has some distinct advantages over other types of businesses. Let’s take a look at some of the pros of starting a catering business.
You Can Be Your Own Boss
One of the biggest advantages of starting a catering business is that you can be your own boss. You’ll have the freedom to set your own hours, prices, and menu choices. And, if you’re successful, you could eventually expand your business by opening additional locations or franchising.
You Can Leverage Your Culinary Skills
If you’re passionate about food and cooking, starting a catering business can be a great way to leverage your skills. Catering is all about creating beautiful and delicious food, so if you have the talent and creativity required to succeed in this industry, it can be very satisfying.
You Can Work From Anywhere
Because catering is such a mobile business, you can pretty much work from anywhere. If you want to live in a small town but still have access to big city clientele, starting a catering business is a great option. Or if you prefer working from home instead of an office setting, that’s easily accommodate with this type of business as well.
Cons of Starting a Caterer
Starting a catering business can be a great way to turn your culinary passion into a profitable enterprise. However, there are some potential drawbacks to starting a catering business that you should be aware of before taking the leap. Let’s explore some of the cons of starting a catering business so that you can make an informed decision about whether this type of venture is right for you.
Start-Up Costs Can Be High
Although you won’t have the overhead costs associated with a traditional brick-and-mortar business, the start-up costs for a catering business can still be significant. You’ll need to invest in equipment, supplies, insurance, and marketing. And, if you don’t already have a commercial kitchen, you’ll need to either rent or build one.
You Will Need Some Staff
While it is possible to run a one-person catering business, it will be very difficult to scale beyond a certain point without bringing on additional staff. And as your business grows, so too will your responsibilities—which means there will be less time for cooking and more time spent on administrative tasks like accounts receivable/payable, marketing, and human resources.
If you are not comfortable delegating tasks or managing staff, then catering might not be the right fit for you.
There’s A Lot of Competition
The catering industry is extremely competitive. To succeed, you’ll need to differentiate your business in some way— whether it’s by specializing in a certain type of cuisine or providing unique services like event planning or home delivery. It’s also important to remember that most catering businesses are small businesses; according to IBISWorld, there are over 83,000 catering businesses in the US alone.
You Need to be Organized and Efficient
Catering is all about being organized and efficient—two qualities that don’t always come naturally to people. If you are not careful, the chaos of running a catering business can quickly overwhelm you. There will be a lot of moving parts, from shopping for groceries and preparing food, to loading up your van and setting up at the event venue.
It Can Be Physical Demanding
Working in the kitchen can be physically demanding; it requires long hours on your feet and exposure to heat and noise. And because catering often involves working evenings and weekends, it can be difficult to maintain a healthy work/life balance. If you’re not prepared for these challenges, it can be easy to burnout quickly.
Starting a catering business can be both challenging and rewarding. It’s important to weigh the pros and cons carefully before making any decisions. If you have the passion and creativity required to succeed in this industry, as well as the ability to differentiate your business in some way, then starting a catering business may be right for you. Just be sure that you’re prepared for the physical demands of working in the kitchen and for the long hours required to build a successful business.
Related Catering Articles
If you’re interested in becoming your own boss and using your passion for food and hospitality to make a living, then starting a catering business could be the perfect opportunity. But before taking the plunge, it’s important to understand exactly what running a catering business entails – from the possible pitfalls to the potential rewards.